As the cannabis industry continues to experience unprecedented growth and regulatory acceptance, educational institutions are stepping up to provide specialized courses tailored to meet the demands of this emerging sector. Rowan University has been a pioneer in this domain. They’ve launched a Master of Business Administration (MBA) concentration and a certificate of graduate study centered on cannabis commercialization. This initiative reflects the evolving needs of the cannabis industry, addressing the requirements of both aspiring professionals seeking opportunities in this field and business leaders looking to hire top talent.
Rowan University’s Innovative Approach
Rowan University, in New Jersey, has taken a significant leap by introducing an MBA concentration specifically aimed at cannabis commercialization. Notably, Rowan’s MBA program stands as the first and only AACSB-accredited program in the United States that offers business-focused cannabis coursework, aligning with the high standards set by AACSB International, the premier accrediting agency for business schools.
Dr. Sue Lehrman, Dean of the Rohrer College of Business, underlines the imperative for experts from diverse backgrounds to contribute to the cannabis industry’s growth. She emphasizes that companies engaged in cannabis cultivation, extraction, manufacturing, and retail require professionals who can adapt and extend best practices from other industries to navigate the highly regulated cannabis market. This presents a unique opportunity for individuals with a varied skill set to contribute to the industry’s success.
Meeting Industry Needs
The cannabis industry is characterized by rapid evolution and innovation. It necessitates a new breed of professionals who can contribute creatively and strategically. Dr. Eric Liguori, the founding head of Rowan’s School of Innovation and Entrepreneurship, highlights the importance of graduates from these programs in steering the cannabis industry toward its full potential. These graduates are poised to be dynamic problem solvers, ready to contribute effectively on day one.
Program Structure and Offerings
Rowan offers students the chance to tailor their education to specific areas of interest within the cannabis industry. The curriculum includes elective courses designed to provide in-depth knowledge and expertise. The program also allows students to combine concentrations for a holistic understanding of the industry. Some of the concentrations include accounting, finance, marketing, supply chain management, and more. The “Evolution of the Cannabis Industry” and “Business Model Innovation in Cannabis” courses provide insights into the industry’s history and the strategies needed for successful ventures. Elective courses cater to a wide range of interests and career goals. Examples of cannabis-focused elective courses include “Cannabis Legislation, Regulations, and Policy Evaluation,” “Marijuana Legalization and Decriminalization in Work, Leisure, and Other Settings,” and “Cannabis Research, Program Evaluation, and Policy Development.” These courses provide students with a comprehensive understanding of the legal, societal, and research dimensions of the cannabis industry.
Career Opportunities and Industry Growth
As the cannabis industry’s regulated markets expand at an unprecedented rate, so do the job opportunities within the sector. Graduates of Rowan’s MBA program, with a specialization in cannabis commercialization, are well-positioned to enter various roles in accounting, finance, marketing, supply chain management, data analysis, and more. Furthermore, the MBA program prepares students to tackle the unique challenges and opportunities of the cannabis industry. All while ensuring they are adaptable and forward-thinking professionals.
In conclusion, Rowan University took an innovative approach to integrating cannabis commercialization into its MBA program. It underscores the importance of preparing future professionals and business leaders for the dynamic and evolving cannabis industry. Rowan is contributing to the growth of the industry and equipping individuals with the knowledge and skills needed to drive innovation, compliance, and success in this field. As the industry continues to gain traction, institutions are playing a pivotal role in shaping the future of cannabis commerce. Let Merry Jane Resources help you find qualified talent today!
